Orlando MachadoSpecialist in commercial AI strategy and digital evolution

Orlando Machado is a distinguished authority on data-driven innovation with a career spanning more than 30 years. He previously served as the Chief Data Officer at the LEGO Group, where he directed the organisation's comprehensive strategy for artificial intelligence, technology infrastructure, and data governance. In this capacity, he ensured that one of the most iconic global brands successfully modernised its operations while preserving its core values of creativity and imagination. Prior to his tenure at LEGO, he held the position of Chief Data Scientist at Aviva, leading a multidisciplinary team to enhance the experience of 30 million customers, and occupied the same senior role at MoneySuperMarket.com. Today, Orlando acts as a strategic advisor to a diverse portfolio of businesses, ranging from financial institutions to media conglomerates. He is highly regarded for his ability to bypass industry buzzwords, focusing instead on the practical application of AI and data science to secure a competitive advantage. His work addresses the entire lifecycle of data, from initial collection and analysis to the ethical considerations and privacy frameworks required in an increasingly digital landscape. Audiences seek his expertise to understand how emerging technologies can revolutionise internal processes and product development. He bridges the gap between technical complexity and business growth, making him a compelling choice for organisations looking to navigate the risks and rewards of the modern digital economy with clarity and confidence. On stage, Orlando Machado is best known for talks on Artificial Intelligence, Customer Service & Experience, Risk & Risk Management and Digital Business & Strategy. Audiences leave with a clear, practical view of the subject rather than a generic overview — every keynote is shaped around the brief and the room. Orlando Machado is regularly booked for Business Speaker and Conference Speaker, adapting tone, length and format to suit the event — from a 20-minute opener to a full conference keynote with Q&A. Based in UK, Orlando Machado travels internationally for engagements. To check availability or request a tailored brief for your event, send an enquiry and we'll come back with fees, dates and a short summary of how Orlando Machado would approach your audience.