Paul SpiersVisionary Founder of The New P&L Brand Purpose Institute

Paul Spiers is the founder of The New P&L Brand Purpose Institute and the creator of the acclaimed podcast series, Principles & Leadership in Business. He is a dedicated advocate for a modern business model where principles and leadership carry the same weight as profit and loss. With a rich cultural background spanning Aotearoa New Zealand, Ireland and England, and including Māori heritage, he brings a unique global perspective to his work. He assists organisations in moving away from superficial slogans to establish authentic, purpose-led structures that drive commercial success. His expertise lies in aligning core values and vision with practical business strategy to navigate the evolving future of work. By addressing critical operational areas including reputation management, leadership coaching, and marketing communications, he helps brands resolve issues such as cultural drift and declining productivity. His methodology focuses on transforming transactional leadership into a human-centric approach that fosters innovation and creativity across all levels of an organisation. As a speaker, he provides a compelling narrative on how to integrate humanity at the heart of corporate performance. Audiences engage with his sessions to understand how to bridge the gap between abstract values and tangible strategic growth, making him a premier choice for leaders seeking to build resilient and principled organisations. On stage, Paul Spiers is best known for talks on Branding & Marketing, Culture, Change Management and Strategy. Audiences leave with a clear, practical view of the subject rather than a generic overview — every keynote is shaped around the brief and the room. Their work resonates with leaders across Business & Consulting and Marketing & Brand, where the themes translate directly into team decisions, customer experience and growth strategy. Paul Spiers is regularly booked for Business Speaker and Conference Speaker, adapting tone, length and format to suit the event — from a 20-minute opener to a full conference keynote with Q&A. Based in UK, Paul Spiers travels internationally for engagements. To check availability or request a tailored brief for your event, send an enquiry and we'll come back with fees, dates and a short summary of how Paul Spiers would approach your audience.